Welcome to my portfolio page showcasing my selected brand and visual identity designs. As a dedicated visual designer, I understand the power of a strong brand and the impact it can have on a business's success. That's why I work closely with my clients to create visually stunning and memorable brand identities that effectively communicate their values, mission, and unique selling points. From logo design to full brand guidelines, I provide comprehensive brand solutions that not only look great but also help businesses stand out in a crowded marketplace. Browse through the below to see some of my best work.
Dance Vision has been expanding its brand since 1992, which now includes online ballroom dance classes, dance certification, events, and more.
The visual identity of a brand is of paramount importance in establishing and maintaining its recognizability. DANCE VISION's visual identity is a comprehensive representation of all these elements.
The purpose of this visual identity is twofold: to help customers better understand the brand and to provide inspiration for current and future projects. By adhering to the brand's asset guidelines, customers can explore the possibilities of the brand while maintaining a consistent and authentic communication style. This, in turn, ensures that the brand remains a recognizable and dominant force in the world of music and dance.
The visual identity design incorporates various factors that reflect the identity of the Dance Vision brand, such as colors, logos, fonts, typography choices, graphics, and symbols. The design reflects the brand's strong position in the world of music and dances with vibrant and energetic colors. The logo, featuring a modern and simplistic design, showcases the brand's freshness and innovation in the field.
DANCE VISION's visual identity is also flexible and can be used across various materials. This ensures that the brand's assets can be incorporated into a range of projects, from social media graphics to merchandise, without losing its essence. Consistency in the visual identity also ensures that customers can quickly and easily recognize the brand across various channels.
Soccer City is a start-up that utilizes web3 technology to create a revolutionary virtual experience, bringing the excitement and passion of soccer to the Metaverse. The start-up was founded in 2021, and its visual identity has been carefully crafted to represent its innovative approach to the sport.
The logo for Soccer City is a stylized soccer ball that has been created using pixels. This design approach evokes the retro feel of classic video games and complements the virtual nature of the platform. The primary colors used in the logo are a vibrant green, representing the sport of soccer, and a deep purple that conveys the futuristic, immersive nature of the Metaverse.
The color palette of Soccer City's visual identity extends beyond the logo, with purple and green being the dominant colors across all brand assets. These colors are used consistently across the website, social media, and marketing materials, creating a strong visual language that reflects the brand's core values and mission.
In addition to the color palette, the visual identity of Soccer City also includes a range of graphic elements that help to create a cohesive and recognizable brand. These elements include images of soccer balls, stadiums, and other soccer-related items, all carefully crafted to fit within the brand's visual language.
Visual identity and packaging design play a critical role in establishing a brand's identity and elevating its competitive position in the market. Since its inception in 2019, NOUVIO wellness has been expanding its brand, creating high-end hemp and cannabis products for consumers. These products include relaxation oil, CBD tinctures, CBD skincare products, marijuana extracts, and more.
As a designer, I have worked on creating a visual identity and packaging design that embodies the essence of the NOUVIO brand. The visual identity aims to establish a strong connection with the target audience, highlighting the brand's values, mission, and unique selling proposition. The logo is a representation of the brand's core values, with an elegant, sophisticated design that reflects the high-end nature of the products.
The packaging design of NOUVIO products is equally important in creating a lasting impression on consumers. The packaging design has been thoughtfully crafted to ensure that it resonates with the brand's identity while remaining functional. The use of high-quality materials, along with the inclusion of essential information, ensures that the packaging design stands out on the shelves.
The NOUVIO visual identity and packaging design aim to establish the brand as a market leader in high-end hemp and cannabis products. By creating a cohesive visual identity and packaging design, the brand can establish a strong connection with its target audience, create a lasting impression, and differentiate itself from the competition. The aim is to create a unique, memorable brand that resonates with consumers and elevates the brand's competitive position in the market.